The Power of Words: Choosing Respect and Inclusion

“Sticks and stones will break my bones, but words will never hurt me.” Many of us are familiar with this childhood chant. We also know it was something you said to mask the pain. Words have a big impact on others. They can either uplift and empower people or hurt and marginalize them
So what is accessible branding?

It may be obvious to some, but our name Accessibrand actually means accessible branding. This type of branding refers to a brand identity that is inclusive by design. We put in the effort to ensure all people can experience a brand. People with various disabilities should feel welcomed by your brand.
The Cost of Accessibility

The help of an accessibility professional can save money. Let's face it. Most designers and marketers don't know much about accessibility.
Web and Media Accessibility

Here's a checklist for designers and programmers. These are the things to think about when creating websites, webpages and PDFs.
International Day of Persons with Disabilities - What You Should Know

Every year, on December 3rd, the International Day of Persons with Disabilities is honoured globally. It is a day meant to recognize people with disabilities worldwide. We celebrate how far we've come with disability rights and acknowledge how far we still have to go.
Insight on Vision Loss

When I was first diagnosed with Retinitis Pigmentosa (RP), a degenerative eye disease affecting the rods and cones in the retina, I was shocked but not surprised. My sister was diagnosed a decade earlier. This condition is hereditary and leads to eventual total blindness. Some forms of this condition are very gradual, as was my sister's and my prognosis, or very rapid, resulting in blindness in a noticeably short period. I am in the latter stages of the disease, and over the last five years, my vision has become one of seeing only light and dark. I can tell where the windows are at home but not what the neighbours are up to on the other side of the glass.
Metadata, Search Engines and Accessibility

People talk about the term metadata regarding digital documents and e-books, but what is it? And what makes it so important when it comes to accessibility and search engines? Keep on reading!
The Practical Differences between Digital and Print Design

Nowadays, we live in a digital world. Most people have a smartphone, and access to technology is more common than ever. But print is far from dying out and still has worthwhile benefits for use. Print design differs from digital design. The more we understand the differences between them, the more we can get out of their unique strengths.
Digital Accessibility

The digital age is advancing unlike any time before it. We have so much information at our fingertips. There are so many exciting easy-to-use programs and devices. Most importantly, more people are able to access information with them! Here's a checklist for designers and programmers. These are the things to think about when creating websites, webpages and PDFs.
A Capital Idea: Capital Letters, Acronyms, and Accessibility

When you're reading something and come across a word entirely in capital letters, it's most likely an acronym. You might not have thought that this use of letters can become an issue for someone listening to a document.